Statistics for 2024 Affiliate marketing
Growing Market: The affiliate marketing industry was worth $8.2 billion in 2022, marking a 10% increase from the previous year. By 2024, it’s projected to jump to $21.1 billion, and by 2030, it could reach a whopping $36.9 billion1.
Rising Interest: Google Trends data shows a steady incline in interest around affiliate marketing. Even in 2023, there was a rise in searches related to this field.
Impact on Online Shopping: Affiliate programs now account for 16% of online orders in the United States as of May 19, 2023. Clearly, affiliate marketing significantly influences online shopping trends.
Investments in Affiliate Marketing: In 2023, $1.5 billion was invested across 232 rounds, representing a 15.38% increase compared to the previous year. Notably, over $216 million was specifically invested in affiliate marketing software between 2020 and 2022.
Worldwide Reach: Affiliate services have become a global phenomenon, with 9,600 companies operating across continents. North America leads the way, hosting nearly half of these services, while Asia-Pacific, Europe, and Africa are catching up.
Commission Structures: SaaS affiliate marketing offers commissions ranging from 20-70%, while the finance sector maintains a stable commission rate of 35-40%.
Budget Allocation: Businesses allocated 9% of their marketing budgets to affiliate marketing in 2021, equivalent to what was set aside for email marketing1.
Remember, staying informed with the latest stats is crucial for strategic decision-making in the dynamic world of affiliate marketing!
WealthyNexusMarketing by Arisara
Empower Entrepreneurs
At WealthyNexusMarketing.com, Sharing our knowledge and expertise in affiliate marketing allows us to help others unlock their full potential and build…..
People Managing People is reader-supported. We may earn a commission when you click through links on our site – learn more about how we aim to stay transparent
Advertisements 15